Ursul Records Unveils AY AY AY by Alonique

AY AY AY marks the latest single from producer and DJ Alonique, released through Ursul Records. Ursul Records is a collaborative venture between T-Pulse and Omer Keinan, known for its focus on organic, soulful, and ethnic sounds. The track continues to build on Alonique’s reputation, following her 2025 single “Divine” and showcasing her abilities as a live DJ and vocalist. With its groove-driven and uplifting beats, “AY AY AY” is designed to transport listeners to the dancefloor with its energetic and soulful expression.

The single “AY AY AY” by Alonique is characterized by vibrant and dynamic musical elements. It is described as groove-driven and pulsing, creating an uplifting and energetic vibe. The track is crafted with organic textures and dynamic detail, which contribute to its rich auditory experience.

Intricately woven percussion and a pounding kick provide a solid rhythmic foundation, while bright vocal loops enhance its lively nature. The composition is enriched with tribal beats and ethnically inspired motifs, offering a culturally diverse listening experience.

It skillfully fuses modern electronic sounds with cultural undertones, embodying Alonique’s signature style and aiming to transport listeners to a vibrant dancefloor atmosphere. This synthesis of electronic modernity and cultural richness reflects both the track’s innovative sound and its commitment to organic and soulful expression, aligned with Ursul Records’ artistic direction.

Alonique, a notable producer and DJ, has established herself in the music scene through her dynamic roles as both a live DJ and a vocalist. Her musical journey saw a significant highlight with the release of her single “Divine” in 2025, which showcased her unique style and creative capabilities.

Building on this foundation, “AY AY AY” further exemplifies her signature sound, characterized by a fusion of electronic modernity with cultural undertones. These elements are consistently present in her work, demonstrating her ability to blend intricate musical textures with vibrant, soulful expression.

Alonique’s artistry is marked by a commitment to creating music that transports listeners to lively dance environments, a theme that persists in her latest efforts and contributes to her evolving artistic style.

Ursul Records is a venture by T-Pulse and Omer Keinan. The label’s stated objective is to bring organic, soulful, and ethnic sounds within its catalogue. The release of Alonique’s single “AY AY AY” is presented as an example of that objective, with the track’s organic textures and soulful expression reflecting the label’s artistic direction. Ursul Records positions such releases within its catalogue to emphasize those sonic qualities.

The label’s approach highlights a fusion of electronic modernity with cultural undertones, matching the catalogue focus on organic and ethnically influenced music. Elements in “AY AY AY”—including intricately woven percussion, a pounding kick, bright vocal loops, tribal-enriched beats, and ethnically rich motifs—are consistent with Ursul Records’ catalogue aims. The single is released via Ursul Records and is available to stream and download across platforms.

The single “AY AY AY” by Alonique is currently available for streaming and download across multiple platforms, including Spotify. The track was released on February 2, 2026, and is accessible to listeners through various digital music services. This availability ensures that Alonique’s latest work can be easily accessed by a wide audience, aligning with the distribution strategy of Ursul Records.

Alonique’s single “AY AY AY” was released via Ursul Records on February 2, 2026. The track is described as groove-driven and pulsing, delivering an uplifting momentum supported by organic textures and dynamic detail. It features intricately woven percussion, a pounding kick, bright vocal loops, tribal-enriched beats, and ethnically rich motifs, and is presented as a fusion of electronic modernity with cultural undertones. The release builds on Alonique’s 2025 single “Divine” and reflects her roles as a live DJ and vocalist. The single is out now and available to stream and download across multiple digital platforms.