99Solutions acquires HÖR Berlin online radio, signals growth

99Solutions acquires HÖR Berlin online radio — 99Solutions GmbH has acquired HÖR and HÖR DOT LIVE GmbH, and HÖR will continue to exist as an independent brand under the new owners. The acquiring company said it plans to expand HÖR’s technical infrastructure and to develop business areas including label, booking, publishing and partnerships. HÖR was founded in 2019 by Ori Itshaky and Doron Charly Mastey and is known for daily DJ streams broadcast from a white-tiled studio in Berlin‑Kreuzberg. In 2023, operators of HÖR faced accusations of censorship relating to pro-Palestinian content, which prompted boycotts by some artists and agencies. 99Solutions was founded in 2023 and is active in the music industry as a holding company.

• Acquiring Entity: 99Solutions GmbH has taken over Berlin’s HÖR and HÖR DOT LIVE GmbH.
• Continued Independence: HÖR will maintain its status as an independent brand following the acquisition.
• Founded Dates: HÖR was established in 2019 by Ori Itshaky and Doron Charly Mastey. 99Solutions was launched in 2023.
• Development Plans: The new ownership intends to expand HÖR’s technical infrastructure and explore new business opportunities in labels, booking, publishing, and partnerships.
• Unique Features of HÖR: HÖR is renowned for its daily DJ streams, broadcast from a distinctive white-tiled studio located in Berlin-Kreuzberg.
• Controversy in 2023: The platform was involved in a censorship controversy concerning pro-Palestinian content, leading to some artists and agencies boycotting its services.
• Industry Involvement: 99Solutions is a holding company with interests in multiple music-related enterprises, and it has achieved notable success with Grammy nominations and chart-topping positions.

Stefanie Rohn, managing director of 99Solutions, made a statement in the company’s press release that accompanied the acquisition announcement of HÖR and HÖR DOT LIVE GmbH.

“Our responsibility lies in protecting exactly what made HÖR relevant and at the same time creating the necessary structure and long-term support for the next chapter.” – Stefanie Rohn

That sentence appears as a direct quotation attributed to Rohn in the press release. The press release presents the quotation without additional commentary in the same public announcement.

HÖR is an online radio platform that was founded in 2019 by Ori Itshaky and Doron Charly Mastey, establishing the outlet in Berlin’s independent music scene. The station is particularly recognised for staging daily DJ streams from a distinctive white-tiled studio in Berlin‑Kreuzberg, which have been central to its broadcasting identity. Those daily streams are presented as live DJ sessions that contribute to HÖR’s profile within the online radio format. The platform’s programming and studio setup became among its signature features since its launch in 2019 under its founders. HÖR and its operations were later subject to changes in ownership announced in the acquisition by 99Solutions.

In 2023, operators of HÖR faced accusations that they had censored pro‑Palestinian content, an incident recorded as part of the station’s recent public history. The accusations in 2023 prompted boycotts by some artists and agencies who withdrew participation or support. The boycott actions were reported as responses from parts of the artist and agency community to the censorship accusations. These events in 2023 formed a notable controversy associated with the platform prior to its change in ownership. The available facts note both the accusations and the resulting boycotts in 2023.

99Solutions GmbH was founded in 2023 and operates as a holding company active in the music industry. The company holds stakes in We Publish Music, Crash Your Sound, Wird Wild, Hydra Studios, and Monster Artists Management Group. These stakes are presented in the available facts as part of 99Solutions’ portfolio of music-related enterprises. The available facts indicate the company’s structure is that of a holding entity with interests across multiple named music businesses.

99Solutions has been involved in gold and platinum awards and has received two Grammy nominations. The company has achieved two US Billboard Top 20 No. 1 positions; those Billboard No. 1 positions are identified with the artists and tracks Jimin – “Like Crazy” and BTS – “Life Goes On”. The available information presents these music-industry achievements without additional detail on the specific projects or timelines. The available facts note the company’s role in industry recognition and chart success as part of its public profile.

The company announced a strategic entry into twelve x twelve, described in the available facts as a FinTech company connecting music rights holders with capital markets. The available facts state this strategic entry as a recent initiative announced by 99Solutions. The available information does not provide further operational details or terms of the strategic entry beyond the description of twelve x twelve and the announcement of strategic involvement.

99Solutions GmbH has completed the acquisition of HÖR and HÖR DOT LIVE GmbH, an ownership change announced in the company’s press release. The announcement states that HÖR will continue to exist as an independent brand under the new ownership and that 99Solutions plans to expand HÖR’s technical infrastructure while developing business areas including label, booking, publishing and partnerships.

Stefanie Rohn, managing director of 99Solutions, is quoted in the announcement saying, “Our responsibility lies in protecting exactly what made HÖR relevant and at the same time creating the necessary structure and long-term support for the next chapter.”

The available statements present the continuation of HÖR’s brand identity and the outlined development plans as the immediate elements linked to the acquisition.