35% of UK adults are cutting back on nights out and gigs
An Aqua survey of 2,000 UK adults finds 35% are cutting back on live entertainment. Among 18 to 24-year-olds, 53.3% say they are spending more.
Some 35% of UK adults are cutting back on live entertainment such as concerts, nightlife and cinema trips, even though they spend an average of £176 a month on it. The figures come from a new study by Aqua, which surveyed 2,000 adults and was reported by Mixmag.
By age, 26.5% of 45 to 54-year-olds say they are spending less on socialising, while 53.3% of 18 to 24-year-olds say they are spending more. Gen Z averages £257 a month on socialising, and 5.7% of them are cutting back on nights out and entertainment.
Elsewhere, 55% are eating out less, 41% are curbing days out and 23% are cutting hobby spending.
“Over the past few years, many essential household costs have increased considerably, leaving people with less flexibility in their monthly budgets,” said Aqua’s Scott Yule.
Separately, a study published by the Night Time Industries Association in September described Britain as an “early-night economy”, with 25.1% of bar income coming between 5 and 7 PM. “Britain’s nightlife has spent six years taking hit after hit,” NTIA CEO Michael Kill said.
