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Berlin vinyl market reshaped as Yoyaku launches Kurtezy

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Yoyaku acquires Objects Manufacturing and launches Kurtezy to control Berlin vinyl production. Berlin’s vinyl scene.

Yoyaku acquires Objects Manufacturing and launches Kurtezy to control Berlin vinyl production; Yoyaku acquired the assets of Objects Manufacturing, the Berlin vinyl pressing plant that had been insolvent since November. Objects Manufacturing was founded by Daniel Plasch and Jeremy Guillot and operated in a former cable factory on the Spree in Treptow-Köpenick, focusing on independent labels and reduced manufacturing times. The acquisition gives Yoyaku a factory capable of lacquer cutting, electroplating, and pressing under one roof and adds physical manufacturing to a vertical integration strategy that includes distribution, booking, management, an art gallery, and a design studio.

Yoyaku launched Kurtezy as an independent entity for the Berlin market to bridge the pressing plant, local labels, and the city’s record stores, and Kurtezy operates independently from the Parisian structure. The moves indicate Yoyaku intends to directly influence the production conditions of independent vinyl in Europe.

Yoyaku’s recent acquisition of Objects Manufacturing marks a significant move in the vinyl production industry. Objects Manufacturing, a Berlin-based vinyl pressing plant, became insolvent in November, prompting its acquisition by Yoyaku. The plant was originally founded by Daniel Plasch and Jeremy Guillot, who established it in a former cable factory on the Spree in Treptow-Köpenick. Their focus was on serving independent labels with an emphasis on reduced manufacturing times, which positioned the plant uniquely within the market.

The acquisition provides Yoyaku with a facility capable of performing all essential vinyl production processes, such as lacquer cutting, electroplating, and pressing, under one roof. This acquisition is part of Yoyaku’s broader strategy of vertical integration, which includes their current ventures in distribution, booking, management, an art gallery, and a design studio. The move is aimed at enhancing Yoyaku’s influence over the production conditions of independent vinyl across Europe. Additionally, Yoyaku has launched Kurtezy, an independent entity tailored for the Berlin market that seeks to connect the pressing plant with local labels and record stores, independently from the Parisian operations.

Objects Manufacturing operated from a former cable factory located on the Spree in the district of Treptow-Köpenick, Berlin. This facility was strategically focused on servicing independent music labels, which distinguished it in the vinyl production arena. Objects Manufacturing was dedicated to reducing manufacturing times, an advantage that likely appealed to independent labels seeking faster turnarounds and more flexibility. By prioritizing efficiency and catering to a niche market, Objects Manufacturing positioned itself as a vital component of the independent music supply chain before it became insolvent.

Yoyaku’s vertical integration strategy includes distribution, booking, management, an art gallery, and a design studio. The company has added physical manufacturing to this strategy through its acquisition of the Berlin pressing plant. The acquisition provides Yoyaku with a factory capable of lacquer cutting, electroplating, and pressing under one roof. These manufacturing capabilities join Yoyaku’s existing service offerings.

Yoyaku launched Kurtezy as an independent entity for the Berlin market to bridge the pressing plant, local labels, and the city’s record stores. Kurtezy operates independently from the Parisian structure. These moves are part of Yoyaku’s approach to influence the production conditions of independent vinyl in Europe.

Yoyaku launched Kurtezy as an independent entity for the Berlin market. Kurtezy was established to bridge the pressing plant, local labels and the city’s record stores. The entity operates independently from Yoyaku’s Parisian structure and is focused on the Berlin market. These facts describe Kurtezy’s launch and organizational relationship to Yoyaku.

The launch of Kurtezy follows Yoyaku’s acquisition of the assets of Objects Manufacturing and the addition of physical manufacturing to Yoyaku’s activities, which include distribution, booking, management, an art gallery and a design studio. The pressing facility acquired by Yoyaku is capable of lacquer cutting, electroplating and pressing under one roof, and Kurtezy’s role is to connect that manufacturing capability with local labels and record stores in Berlin. Kurtezy operates as a distinct entity from the Parisian structure, focusing on local market connections within the Berlin vinyl chain.

Yoyaku acquired the assets of Objects Manufacturing, the Berlin vinyl pressing plant that had been insolvent since November. The acquisition provides Yoyaku with a facility capable of lacquer cutting, electroplating and pressing under one roof. Yoyaku’s vertical integration strategy includes distribution, booking, management, an art gallery and a design studio, and the acquisition adds physical manufacturing to that strategy. These additions expand Yoyaku’s service offerings within the music production and distribution chain.

Following the acquisition, Yoyaku launched Kurtezy as an independent entity for the Berlin market to bridge the pressing plant, local labels and the city’s record stores. Kurtezy operates independently from the Parisian structure. The moves indicate Yoyaku intends to directly influence the production conditions of independent vinyl in Europe. The article appeared on DJMag.

DJ Pulse

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